About SITT

Project Background

The Southeast Asia Initiative on Tobacco Tax (SITT) is SEATCA’s program for intervening specifically on the area of tobacco taxation and pictorial health warning in the region. It recognizes specific interventions recommended under WHO FCTC relating to the reduction of tobacco demand through price and tax measures (Article 6) and packaging and labeling of tobacco products (Article 11).

SITT is a five-year program that targets five low- and middle-income countries in Southeast Asia: Cambodia, Indonesia, Lao PDR, Philippines, and Vietnam. With funding from the Bill and Melinda Gates Foundation (BMGF), SITT uses globally-proven evidence to encourage governments to adopt more progressive tobacco tax regimes that will lower smoking incidence while at the same time increase government revenues that can further assist national health and social development programs.

SITT Objective

  • Simplified, uniform and specific tobacco taxation regimes with real and regular tobacco tax increases in five target countries.
  • Pictorial health warnings that equal best practice standards applied to all tobacco products in Indonesia.
  • Elements of the SEATCA organizational model incorporated into other regional alliances for tobacco control in developing countries.

As a South-to-South initiative, SITT also seeks technical assistance and mentorship for each target country provided by their own neighbors: Thailand, Malaysia and Singapore. Other project partners include the World Health Organization, the American Cancer Society, and the Nossal Institute for Global Health at the University of Melbourne in Australia.
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For more information please go to SEATCA.ORG or Email us at info@seatca.org